The Challenge

The company had a need to increase AOV, conversion rates and the number of items in cart while reducing cart abandonment and product return rates

The Solution

We created a threshold GWP tote bag made from recycled cotton and with a specially designed ‘boob’ lining to reflect ThirdLove’s body positive branding.

The Result

The data we have collected proves significant increase in AOV, conversion rates, number of items in cart, and, a significant decline in product return rates, and cart abandonment rates.