Date:                           Friday 25th May 2019

Project:                       MaCher Australia Website Copy

Version:                      Draft 1

Compiled By:             Scooter Creative

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Home Page (Introduction copy)

We help make brands shine on the outside.

Packaging design, product development, customer loyalty – you name it – brands work with us because we love what we do.

When you call on MaCher, you call on a global agency with local knowledge, design flair and the trusted expertise that comes with over 30 years of experience.

We’re fun to work with.

From devising strategy, to playful brainstorming to the hard work of getting it right, it’s easy to see why brands stick with us – because we work alongside you, every step of the way.

Put simply, we partner with brands to help them express who they are – specialising in packaging and marketing products all the way from design to manufacture, we’re all about the thoughtful and meaningful solutions that get brands noticed.

We’re MaCher. Made you look.

 

 

 

 

 

What We Do

(Discovery, Concept Development + Design, Sourcing + Sampling,
Order Management, Testing + Compliance, Logistics Management, Client Advantages, International currency management (AU), International team)

 

What do we do?

From brainstorming to the moment your product hits the shelves, we design packaging, promotional products and marketing products that get brands noticed. Here’s what we can offer your brand.

Discovery
Extensive exploration of what other brands are doing, what the target market is loving and important current trends.

Concept Development + Design
Our creative response to your marketing challenge. We specialise in premium packaging design and fully custom branded products.

Sourcing + Sampling
Rely on us for detailed manufacturing specification, pricing, sampling of custom designed products.

Artwork for manufacturing
We’ll take care of technical setup of designed graphics for manufacture.

Order Management, Testing and Compliance
We can take on the project management, quality control, coordination and management of the legally required and industry best practice product testing.

Logistics Management
Door to door coordination of freight and additional services are available for pack out and EDI.

We’re MaCher. Made you look.

 

 

 

 

Our Work (6 x Case Studies)

6 case studies to launch. Option to easily add more. Image and thumbnail on landing with popup for detailed case study.

Case Study 1:. 6 more to be provided

Title:   G.H. Mumm Cooler Carry Bag

Image: To be provided

When we paired with one of the world’s most loved champagnes.
G.H. Mumm Cooler Carry Bag

The Brief
We were asked to create a dynamic shelf pack to stand out in a warehouse style retail environment for historic French Champagne to resonate with Australian consumers.

Our Response
Moving away from typical gift boxes popular with the brand’s competitors, this custom designed, reusable cooler bag had a high perceived value with consumers, while minimizing excess packaging.

Outcomes
The promotion was so successful that it ran as a limited-edition pack for the next four summer seasons.

 

 

 

Corporate Social Responsibility 

(Factory audit info and working towards B Corp certification)

Sustainability, integrity and giving back: how we try to make a difference.
We go to work every day to try to do things right. That’s why our Corporate Social Responsibility program is central to everything we do. We’re also working towards B Corp certification. It all centres on three simple pillars – sustainability, integrity and giving back.

Sustainability

 

We design and manufacture our clients’ products to be:

  • Reusable – designed to be kept, valued and retained
  • Recyclable – focus on curbside recycling at end of the product’s life cycle
  • Recycled – wherever possible, products are made from certified recycled waste material

Sustainable Materials
Our global sourcing team always try to find sustainable material alternatives with a focus on reusable, recyclable and recycled content.

Smart Design
We think about a product’s environmental footprint throughout the design process. Considerations include minimising plastic, single use packaging, promoting reusability and creating perceived value.

Supply Chain Control
We provide chain of custody documentation when we purchase certified sustainable materials.

Ongoing Education
Our team, our supply chain partners and clients are always kept up to date with how they can continue to work with a focus on sustainability.

Remember, our team is available for consultation, and can take a customised approach based on your company’s sustainability goals.

Integrity

Ethical Supply Chain
We take on best practice factory selection and ongoing visibility, which are audited internally and externally.

Supplier Relations
We invest in creating strong partnerships through the supply chain with training and team workshops.

Inclusive Partnerships
Pack out services are available through DSA Packaging Solutions.

Industry Participation
We are active in various industry bodies so we can always ensure current best practice standards are maintained

Rigorous Standards
We always consider the impact of our decisions on staff, customers, suppliers, community and the environment.

Giving Back

Volunteering
Our staff are encouraged to participate in two paid company volunteer days in a year.

Local Charity
We proudly work the Salvation Army’s Sydney Oasis Youth Support Network.

Diversity
We celebrate staff and community diversity.

Donations
We regularly make financial and product donations.

 

 

 

 

 

 

Specialties

(Materials (tin, board, etc), Hair & Beauty, Wine & Liquor, Premium Grocery)

We work with any material you can think of.

We specialise in working with the many materials used today in eye catching packaging and consumer product design. All of our products are 100% custom designed and manufactured to our client’s needs.

Packaging Specialities

  • Premium rigid board
  • Speciality finish papers
  • Textured papers & board
  • Mixed materials – ribbon, elastic, magnet and metal inlays
  • Tin
  • Fabric and leather look boxes
  • Timber
  • Paper pulp
  • Art card, Kraft board & Corrugate
  • Tube cylinders

Speciality print finishes including foil stamping, embossing, gloss spot UV’s, varnish, lamination and texture effects.

Textile Bags & Accessories
Almost any textile material you can think for use on cosmetic bags, wet packs, tote bags, backpacks, duffle bags, wine cooler bags, lunch box bags, travel wallets & tablet cases.

  • Cotton
  • Jute
  • Polyester
  • Certified RPET
  • Nylon
  • Vegan Leathers (PU and PVC)
  • EVA
  • Neoprene

Lifestyle Products

  • Beach Towels
  • Turkish Towels
  • Glassware
  • Bamboo, melamine and silicon kitchenware
  • Beauty accessories – eye masks, headbands, scarves, dressing gowns, satin pillowcases, mirrors
  • Wine Chiller buckets
  • Picnic Blankets
  • Fitness & Wellness accessories

And anything else you can think of. Challenge us!

 

Our Clients

Our Clients Are Everywhere.

With offices in Sydney, Melbourne, Los Angeles, New York and Hong Kong, we work closely with clients across the globe. From national retailers to department stores, boutique stores to the cellar door, duty free to online, you can see branded products we’ve made everywhere.

Wine and Liquor
From global spirit brands and champagne houses to boutique Australian wineries and distilleries, we design and manufacture custom gift box packaging, gift with purchase promotions, event activations and so much more. Have an idea? We can make it.

Cosmetics, Beauty, Haircare and Salon
Our beauty clients range from global mega brands through to boutique locally made ranges. It’s our expertise in gift box packaging, cosmetic bags and beauty accessories helps brands stand out from the noise.

Premium Grocery
Premium foodie brands call on us for high-end gifts with purchase, food safe packaging for boutique grocery products and yummy, luxury chocolates.

Lifestyle Service Providers
Health and wellbeing brands are remembered with thoughtful and attractive gifts with purchase, which serve as a brand reminder for months or years to come.

Retailers and Commercial Property Management
We’ve custom designed and manufactured many branded products for retail sale and giveaway promotions. Clients have also trusted us to make their physical touch points for corporate gifting, loyalty cards and gift cards.

Travel
We help travel brands build customer loyalty and awareness by creating custom travel accessories for people to take on their wonderful journeys. These work best for brands during important periods in the travel purchase cycle.

 

 

 

 

 

 

News

(Newsletter – link to MailChimp)

 

About Us

(35 year heritage, Values + beliefs, Global, Our team)

From design to manufacture, we know packaging inside out.

We are an Australian owned company with offices in Sydney, Melbourne, Los Angeles, New York and Hong Kong. We have over 35 years of experience in design and manufacturing consumer products and packaging for the global retail market.

What we do.

We dive deep into the complexities of our client’s evolving retail challenges, to create something that consumers will find irresistible.

How we do it.

We love applying our knowledge to custom design products from scratch. This makes us uniquely positioned between worlds – of logic and creativity, the left brain and right.

We’re fun to work with and take our time to listen and resolve – with client goals, brand awareness, social relevance and sustainability top of mind.

This is why you can see our creations on shelves in many places across the globe.

It’s all based on team effort.

We believe our company is only as good as the people who make it go each day. We treat each other as family and have a strong culture that guides us through everyday work and life. This inspires us to do right for each other, our clients and the world around us.

 

 

 

Space for approx. 24 staff photos with name & title. Space for email address under sales staff.